Ever have the experience of trying to please a person who is perpetually unhappy?

Ever bend over backwards for someone whose expectations you’ll never meet?

Ever done your best work for a group that either didn’t get it or could care less?

Ever done any of these things while neglecting your biggest fans? Oops.

I have too.

Turns out my biggest fans are my family… and a few close friends… and a handful of trusted colleagues and mentors. And I’m sure I have huge fans I’ve never even met yet.

What would life look like if I spent most of my energy doing great work for and with them?