That new project you’re working on? It might work. It might be a raging success! (Dr. Seuss says so.)

But it might not work at all.

Seth Godin has a new two-hour audiobook called Leap First: Creating Work That Matters. It is excellent. In it, he discusses the importance of entertaining (at the same time) the options of “It might work” and “It might not work” with every new project you are creating.

If you presume it will be a HUGE success and it is not, you’ll be disappointed.

If you presume it will FAIL in an epic way, you might never start.

Bring it anyway. Do the work you were called to do. Create something new to bring into the world. Ship it anyway.

Then stand in that tension between “This might work” and “This might not work.”